What are your goals in your role at your company?
I am a national sales manager at Catch Des Moines, working to bring regional and national meetings and events to the Greater Des Moines area. My goal is to continue to grow this community as a visitor destination by bringing more meetings and events, supporting the local economy and tourism industry
What are your goals for your community involvement?
Art Route is an idea that started three years ago and is currently being implemented on the streets of Des Moines. We are creating a 6.6-mile artful path of dots and chevrons, connecting 87 pieces of existing public art, on downtown Des Moines sidewalks, plus 14 painted crosswalks. An art pocket in West Des Moines is being created along the trails near City Hall. It’s the first of its kind in the country and will hopefully expand throughout the entire metro.
What’s your biggest passion, and why?
My biggest passion is my family. With three young kids, I find myself making short- and long-term decisions based on how they impact our kids. I want them to grow up in a safe, vibrant community and also understand that you can be both successful and a good person.
What is it that drives you?
I grew up in Ankeny and I love this community. I feel so lucky to come to work every day and share our city with people throughout the country. When someone visits Des Moines and says, “Wow! I had no idea Des Moines was so great,” it reinforces how special this place really is. To be a small part of that is pretty cool.
What are your future aspirations?
I want to continue to be part of making Des Moines even better. I love the work we do at Catch Des Moines and the impact it has on the community. I’m excited to see the tourism industry continue to evolve and be seen as an economic driver.
Four reasons she’s a Forty:
1. In fiscal year 2015-16, Trina personally booked over 45 new national and regional conventions into the Greater Des Moines market, and contributed to the overall economic impact generated by the team of $76.4 million.
2. She has served on the Ankeny Planning and Zoning Commission since 2012.
3. Trina is a founding member of the Art Route Committee,
4. She volunteers with several organizations, including Eat Greater DSM, Iowa Society of Association Executives, DSM Water Trails Steering Committee, and the Greater Des Moines Leadership Institute Curriculum Committee.