A closer look at Sophia Ahmad
Tuesday, September 02, 2014 8:00 AM
Sophia Ahmad lives a life filled with music, a passion that blends seamlessly with her job as director of marketing and public relations at the Des Moines Symphony and Academy.
Ahmad, who combines a background in administration and journalism as well as music, has been with the Symphony since April 2011. Her career path stems from both music and business. Upon graduating from college, Ahmad interned with both the Boston Symphony and the Rockport Chamber Music Festival, which exposed her to both arts marketing and administration. While working as a classical album critic for the Rochester Democrat and Chronicle in upstate New York Ahmad helped found the Women in Music Festival, now in its 10th year.
Ahmad moved to Des Moines and worked for The Des Moines Register for three years before joining the symphony. During her tenure, the symphony has seen a 15 percent increase in ticket revenue, as well as record attendance at performances. She also helped the symphony secure the 2013 Encore Award from Bravo Greater Des Moines. She recently was selected for the 2015 class of the Greater Des Moines Leadership Institute.
In addition to teaching piano and chamber music, Ahmad likes to perform as much as she can.
"Helping to share my love of music with others always seemed like something I wanted to pursue later in life," Ahmad said. "I feel very lucky that I can do what I really love here (at the symphony) and that I can be involved in administration, teaching and performing. It's a unique thing to have."
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