KZIA’s new CEO shares joys of life in broadcast
Corridor Business Journal: After two initial applications for her first radio job wound up in the trash, Julie Hein came back a third time and landed the gig. When she had almost decided she was a bust at selling radio advertising six months into her new job, Hein refused to quit and stuck with it. It’s a persistence that paid off. In February, Hein was promoted to CEO of KZIA Inc. in Cedar Rapids, where she began her career 22 years earlier. The promotion made her one of the few women leaders of an Iowa-based radio broadcasting company, joining pioneers such as Mary Quass of NRG Media in Cedar Rapids. In an era of media change, KZIA is one of the dwindling number of independent local broadcasters still thriving in the state. It is majority owned by women, including Sandra Keller of Iowa City and daughter Nicole Keller of Indianapolis. Read the full story