Social Money inks deal with global bank
Social Money Systems has signed an agreement with ICICI Bank, an India-based bank with operations in 19 other countries, for the bank to offer its GoalSaver product. West Des Moines-based Social Money is an operating company of SmartyPig LLC, which developed a goal-based saving system in which users can share their savings goals using social media. “We are thrilled to be working with one of the world’s leading financial services companies in one of the world’s top growth markets,” Social Money CEO Scott McCormack said in a release. “ICICI Bank will play an important part in the rapid global expansion of GoalSaver.” Social Money launched the GoalSaver product for banks in February.