Go online to listen, not just talk


As you navigate the ever-changing landscape of social media, make sure to work on your “social listening” skills. Economic development specialists heard that suggestion last week at the Smart Economic Development Conference, held at the …

Read More

A bubble in the air?

13141


With another Pella Tulip Time festival just past, giving some attention to the notion of “bubbles” seems timely, for it was the Dutch tulip mania of the early 1600s that is generally considered the first …

Read More

Make a sale, then what?

13143


The average sale takes a matter of hours. And that’s where 95 percent of sales training is focused. Not good.

After customers purchase, that’s when USE of the product or service begins, and that’s where …

Read More