Crash course in a new way to work

Anna Simon, a senior at Iowa State University, stopped by Renewable Energy Group’s Ames office in early June to pick up her new work laptop. She would be spending the summer working with communications manager …

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McLellan: The hero’s journey continues

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In last week’s column, I got us halfway through the stages of the hero’s journey, the construct we can use to think about weaving elements of storytelling into our marketing. I left off at the …

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The Elbert Files: Iowa’s school problem

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“Never waste a good crisis.”

It’s an old saying but appropriate as we prepare for a roller coaster school year.  

The idea behind the saying is that challenging times force us to solve difficult problems …

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