Here’s a marketing fail nearly guaranteed to create paranoia in the women ages 20-35 demographic: A mysterious “Jenny B.” is sending “handwritten” pregnancy congratulations with $245 in gift cards to women across the U.S. — many of whom aren’t even pregnant. But wait, there’s more: Much of that mail is being sent to the home address of their parents, reports the New York Times. A reporter at the Washington Post was sent a card at her mother’s home. The Independent reports that random men have received a few. The #JennyB hashtag on Twitter is full of confused women. No one seems to know how they ended up on the target list for Utah-based campaign, or even Jenny B.’s true identity. Media outlets report it could be a Jenny Bosco, Jennifer Pierce or Jeannette Pierce who either co-founded or is a marketing coordinator at Mother’s Lounge LLC, which is being criticized in an alert by the Better Business Bureau. First I cringed, then I laughed — then I texted the story to my parents, just to get ahead of any mystery scam mail.