Mason City grocery store Simply Nourished was awarded October’s Small Business of the Month Award. The award is from America’s Small Business Development Center Iowa, an outreach program that helps local businesses achieve success with no payments. An old-fashioned grocery store with a modern twist, Simply Nourished prides itself on filling locals’ needs. “The biggest reward is the ability to fill food voids for local people who have allergies and issues with food to support them in their journey, but also supporting those local producers,” owner Melissa Fabian said. “Whether it’s allowing a rancher to expand or a farmer being able to plant more fields because of our store, watching the local food movement grow in north Iowa has been such a reward.” The store is currently planning to add improvements to accommodate its shoppers and local farmers in the area.