Sales and Marketing

I’m all Apple all the time. Since 1984.

So far, Apple Inc. and the late Steve Jobs have changed the way computers run, reinvented the mobile telephone, and revolutionized the way music is distributed to …

It’s pretty commonplace, even here in central Iowa. Sec Taylor Stadium became Principal Park, and we all remember the blip on the news when Vets became (ultimately) Community Choice Credit Union Convention Center at Veterans …

It’s new. It’s sexy. It’s growing – fast.

It’s not Facebook. It’s not Twitter. It’s not LinkedIn.

But it might have to be in the same conversation as far as businesses are concerned.

Pinterest, a …

Salespeople (not you, of course) are known for asking poor questions – questions that are not only embarrassing but also rude.

The dumbest question in sales is “What will it take to get your business?” …

I know a lot of tough people, but Robyn Benincasa has to be one of the toughest.

She’s a member of the only all-female firefighting crew in the country, and when she’s not saving people’s …

When I say the words “set the standard,” what comes to your mind?

Is it personal standards of yours?

Is it standards that your business sets?

Is it standards you have in your mind about …

Content marketing. It seems as if everyone’s talking about it. But what exactly is it and what can it do for your business? Odds are, if you’re doing any marketing at all, you’re at least …

I get a ton of emails from people seeking insight or asking me to solve sales dilemmas. Here are a couple that may relate to your job, your life and, most important, your sales thought …