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In marketing terms, an organization’s trademark, or “mark,” is any word, phrase, symbol, design, sound, smell, color or combination of these used by a company to identify its products or services and distinguish them from …
What they say about the power of Tesla’s electric car is true. Going from zero to 60 mph in less than three seconds snapped my head back, even when I knew it was coming.
In …
Heidi Parkhurst was named Iowa market president for Bank of America earlier this year. She has spent more than 20 years as a financial adviser for Merrill Lynch, which Bank of America acquired in 2009. …
The Business Record met recently with Drake University President Marty Martin to get his thoughts on his first year as president and an update on some of the newest education and economic development initiatives moving …
Becoming a Hawkeye no longer requires moving to Iowa City. With little fanfare, the University of Iowa this fall began offering four inaugural undergraduate degree programs at its new Iowa Center for Higher Education in Des …
When Igor Dobrosavljevic was exploring growth options for his Des Moines computer consulting firm, he chose an option that’s still a rarity in his industry — hiring and training a paid apprentice.
“We were looking …
I had the opportunity to emcee the Greater Des Moines Habitat for Humanity Key Awards on Sept. 29, where I learned something interesting about one of the honorees. Kemin Industries was honored with the Corporate …
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