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Business Record Insider

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Business Record 7-1-16

Branding Bunch
Experts detail common business bumbles in messaging and how to fix them.

Focus: Marketing & Public Relations

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By BPC Staff | Jul 1, 2016
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NOTEBOOK: Long-term care on insurance commissioner’s mind

Iowa’s insurance commissioner plans to convene an informal think tank of experts later this summer to brainstorm policy changes to improve the faltering long-term care insurance industry. “It’s not just an Iowa issue on long-term…
By JOE GARDYASZ | Jun 30, 2016
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NOTEBOOK: Flashback – The humble beginnings of AHeinz57

Amy Heinz was a study in perpetual motion when I interviewed her seven years ago about a startup nonprofit — AHeinz57 Pet Rescue & Transport — that was operating out of her home south of …
By KENT DARR | Jun 29, 2016
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Why Chet for the Y? A little nudge from Bill Knapp

Bill Knapp has not forgotten the land swap of 2012, an example of the heavy lifting that led to the downtown development boom and points directly to the Wellmark YMCA and an Olympic-sized pool that has…
By KENT DARR | Jun 28, 2016
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Holmes Murphy uses ISU research to help lower workers’ comp costs

Holmes Murphy & Associates is using some heavy-duty statistical research conducted by an Iowa State University professor to help its largest clients reduce their workers’ compensation insurance costs.

Kip Augspurger

Iowa companies spend $749 million …
By BPC Staff | Jun 27, 2016
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Holmes Murphy uses ISU research to help lower workers’ comp costs

Holmes Murphy & Associates is using some heavy-duty statistical research conducted by an Iowa State University professor to help its largest clients reduce their workers’ compensation insurance costs.

Kip Augspurger

Iowa companies spend $749 million …
By BPC Staff | Jun 27, 2016
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On The Move: Week of June 20

Brian Rausch Wolin Mechanical-Electrical Hired as engineering manager brausch@wolin.com


Michael Salmon Wolin Mechanical-Electrical Hired as project developer msalmon@wolin.com


Trevor Owen Wolin Mechanical-Electrical Hired as project engineer towen@wolin.com


Thomas Woody Screenscape Studios Hired as production sales…
By JOHN RETZLAFF | Jun 24, 2016
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W.D.M. OK with Holmes Murphy move to Waukee

West Des Moines will support the expected pursuit of state tax incentives for Holmes Murphy & Associates’ move to Waukee.

Though Waukee city officials have yet to acknowledge that Holmes Murphy plans a corporate campus…
By KENT DARR | Jun 24, 2016
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McLellan: E-newsletters done right

Despite all the talk about digital tools like programmatic media buying and social media, the old newsletter is still a staple of many organizations’ marketing efforts. Rightly so; when done right, they’re incredibly effective and …
By DREW MCLELLAN | Jun 24, 2016
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The Elbert Files: Iowa’s election year economy

Politicians take credit when the economy does well and blame others when it doesn’t, although the truth is that government can do little beyond imposing embargoes and trade tariffs that has much direct impact.

That …
By DAVE ELBERT | Jun 24, 2016
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