Business Record Insider

Value is perhaps the most illusive concept in sales.

Everyone will tell you how important it is; very few can tell you what it is. I’ve already gone on ad nauseam about my distaste for …

Pick up any business magazine, read a marketing blog or attend a conference and you’re going to get the message that you must have a content strategy. Truth be told, this is nothing new. There’s …

After working eight years for the biggest event in the state of Iowa, Megan Grandgeorge is shifting gears — and locations — for a new role as director of marketing and public relations at Variety …