‘Make It OK’ campaign launches as Capital Crossroads priority
More than 100 mental health advocates and community leaders gathered at Des Moines University today to hear details about Make It OK, a community campaign to reduce the stigma associated with mental illness. The statewide initiative, which was first announced in May during the Healthiest State Initiative’s annual conference, emphasizes the message that mental illness is both common and treatable. Capital Crossroads, the region’s strategic vision plan, is spearheading the movement. “Addressing mental health stigma was lifted up as a priority in Capital Crossroads 2.0,” said Nikki Syverson, Capital Crossroads director. “Therefore, it makes perfect sense for Capital Crossroads Wellness Capital to convene partners and encourage collaboration when it comes to reducing mental health stigma.” Individuals and organizations are encouraged to get involved at makeitok.org/Iowa.