New restaurant goes coastal with beach feel
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Coming off the Aleutian Islands, Maverick waves hit the California coast at Half Moon Bay once a year, reaching heights that exceed 100 feet.
“They’re incredible,” said Kristin Foreman, operations manager of the new Maverick Grill restaurant in Urbandale. And that is the message that Foreman hopes her and her husband relay with their new restaurant – incredible.
“When people come in from the outside, they have no idea what to expect,” Kristin said. “Its like the Taj Mahal wrapped in a cardboard box. You have no idea what to expect, and you don’t expect all of this when you walk in from the outside.”
Maverick Grill celebrated its grand opening on June 14 and had a formal ribbon cutting ceremony with the Urbandale Chamber of Commerce on June 16. With a maximum seating capacity of 217 people, the new restaurant showcases an elevated seating area, a theater kitchen, separate menus for lunch and dinner, and three separate conference rooms.
“We wanted to cater to the business people, cater to the families and to all the neighbors here,” Kristin said. “There’s nothing here. All these office workers, all these families don’t have anything that’s convenient for them; especially when you talk about lunch. People don’t have a lot of time, so it’s nice that they can jump down here and know that they are going to get their lunch served to them quickly.”
Kristin’s husband, James Foreman, serves as the operating partner of Maverick Grill with former Des Moines restaurateur Miller Reams. Reams, who was the founding partner of the now-defunct Rusty Scupper restaurant in Des Moines, currently lives in San Mateo, Calif., hence the coastal, Maverick waves association.
“My husband and I were already going to do a restaurant here, but (Reams) clearly put a lot of time and effort into it,” Kristin said.
The restaurant, which took approximately a year and half to reach completion, employs between 60 and 70 workers and boasts menu items such as appetizers, entrée salads, pastas, sandwiches, steak, seafood and homemade desserts.
With this variety of menu options, Kristin and James wanted their meals to remain affordable even though the restaurant is located in Central Iowa’s highest income per capita ZIP code.
“We didn’t want to be so pricey that people would only come here once a month,” Kristin said. “We wanted people to be able to come several times a week, and that’s what’s happening. People keep coming back.”