If you regularly use Google to find news stories, you may be interested to read this item to learn how much that news content is worth to Google. According to a study released today by the News Media Alliance, news is a key source on which Google has increasingly relied to drive consumer engagement with its products. The amount of news in Google search results ranges from 16% to 40%, and the platform received an estimated $4.7 billion in revenue in 2018 from crawling and scraping news publishers’ content. The alliance backs federal legislation that would provide a limited safe harbor for news publishers to be able to collectively negotiate for better business terms with platforms such as Google and Facebook. According to the report, since January 2017, traffic from Google Search to news publisher sites has risen by more than 25% to approximately 1.6 billion visits per week in January 2018. Here’s a great read from New York Media about “the company whose name rhymes with ‘Shmoogle.’ “