VIDEO: How gender is shaping campaign strategy
BPC Staff Apr 30, 2018 | 2:52 am [wp-word-count-reading-time after="min read time"] [wp-word-count after="words"]All Latest News, Women’s and Gender Issues
You’ve seen the ads. Women are embracing their identities and experiences as women in campaign messaging. Christine Matthews (president, Bellwether Research; Gender Watch expert contributor) and Kelly Dittmar (CAWP scholar; Gender Watch project director) discuss the utility of these appeals and how gender is shaping campaign strategy in election 2018.