Gitomer: Is it a lead or a referral?

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Having attended several networking events lately, I have heard the terms “lead” and “referral” bantered around.

Which would you rather have? Referrals, of course. It’s the personal power of a sales lead. A recommendation, not …

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McLellan: Are you a commodity?

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One of the first questions we ask a new client is “how are you different?”  We usually hear things like:

1. Our people are better

2. Our products/services are better

But rarely do we hear …

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Partnership eyes priorities

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Editor’s note: 

The Greater Des Moines Partnership is making plans for its annual policy promoting journey to Washington, D.C., where at least 197 business representatives and community leaders will have a word with the congressional …

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A year for the books

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For a guy who says he had no real purpose in life after graduating from Marquette University, Gerry Neugent has done all right for himself, and for Knapp Properties, where he was named president and …

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University Research: Time to go global

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Overview:

Des Moines’ businesses are poised for rapid internationalization, but the process is complex and can be intimidating.

Jeff Kappen and Matthew Mitchell, both assistant professors in the international business program at Drake University, are …

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