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Casey’s launches new rewards program, announces $50K school donations


Casey’s General Stores on Tuesday announced a new rewards program that enables customers to collect rewards or donate to a local school of their choice. Its customers across 16 states will have the ability to earn points on everyday purchases and redeem them for Casey’s Cash, fuel discounts or donations to a local school through Cash for Classrooms, the company announced. 

Customers can track points on eligible purchases in-store, online, at the pump or over the phone. As soon as they earn 250 points, they can redeem them. Casey’s Cash can be used to pay for items inside the store.

“We’re so happy to make Casey’s Rewards available to our guests and even more excited about the good we’ll be able to do together in our communities,” said Chris Jones, chief marketing officer and senior vice president of Casey’s General Stores. “In addition to the benefits of special offers and earning points, the school donations that guests choose will have a far-reaching impact across the country.”

To kick off the launch, Casey’s is giving more than $50,000 in donations to local schools for their use — whether it’s to restock school supplies, pay off student lunch debt or update classrooms. It is giving an initial donation to 16 schools – one in each of the states where it operates. Those 16 schools will be determined when customers sign up for the rewards and select the school they want. Those schools that are selected will be eligible for a chance to receive up to $5,000 and a pizza celebration. In order for guests to help their school earn an initial donation from Casey’s, they must select their preferred school in Casey’s Rewards by 11:50 p.m. on Feb. 14.

“Being rooted in the communities that we call home has been a pillar for Casey’s since day one. With the launch of Casey’s Rewards, we’re thrilled to be getting our guests involved in directing donations to schools through Cash for Classrooms, and our additional donation of over $50,000 to schools will help kick things off,” Jones said.

How you earn points
Guests will earn 10 points for every full dollar spent on eligible purchases in-store, online or over the phone. At the pump, guests will earn five points for every full gallon of fuel purchased. And for every 10 large pizzas purchased, guests will get one pizza free. (Customers previously had to cut the coupon off their pizza box.)

Casey’s updated its app, capable of tracking points and pizza purchases. Guests can also use their phone number to earn points. Learn more at www.caseys.com/rewards.

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