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Sales and Marketing

27210

McLellan: What’s your mission?

Last week, we explored how critical it is for businesses to have a clear idea of who they are and what they’re all about. My worry is that few owners have ever taken the time …

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Partnership’s Bochanyin elected co-president of design association

Molly Bochanyin, websites and analytics manager for the Greater Des Moines Partnership, has been elected co-president for the Iowa chapter of AIGA, the professional association for design. Bochanyin is serving a two-year term that runs…
27187

McLellan: Who are you?

It’s vital to all businesses that they have a clear idea of who they are and what they’re all about. Few owners have taken the time to distill it down or made the effort to …

27151

McLellan: LinkedIn strategies

One of the most underutilized social networks, from a business and marketing perspective, is LinkedIn. Despite boasting over 396 million users, the truth is that most of the users have no idea what to do …

27078

McLellan: Realistic business development

In last week’s column, we started to identify some key financial metrics that you need to have a handle on as you plan for the upcoming year in a smart way. If you did the …

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2016 Economic Forecast

We wanted to change things up a bit this year in our economic forecast issue. Typically, we have our staff talk to a few economists and put together a summary story that tries to give …

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2016 Economic Forecast: Threats

So, what indicators out there are keeping our industry experts and economists sleeping with one eye open? We wanted to hear what they are watching in 2016 and beyond. Here are 13 threats to the …

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2016 Economic Forecast: Leader forecast

This is the fifth year we’ve asked the same question to the same audience, and although it’s an unscientific survey, one clear trend emerges from it: Hesitant optimism over the past four years has certainly …

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2016 Economic Forecast: Survey responses

We asked: What will the impact be of the economy on your particular industry?

Culture
Improve dramatically

Economic development is only possible on a large scale if we invest in quality of life in order to …

27028

McLellen: How much do you need?

By now, it’s occurred to you that the holidays are not coming back, it isn’t getting warmer anytime soon and you’d better get at it. It’s about this time every year that businesses really get …

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