Sales and Marketing Archives

Changes beginning at Wells Fargo in preparation for change to Casey’s Center

Work to change signage at Wells Fargo Arena in preparation for its name change to Casey’s Center will begin Monday. Image by Oak View Group.

Changes will soon be seen at Wells Fargo Arena as …

By Business Record Staff | Jun 4, 2025

AMA Iowa NOVA award winners announced

The Iowa Chapter of the American Marketing Association announced the winners of the 20th annual NOVA Awards on May 6 at Principal Park. There were 19 award categories including direct marketing, marketing research, best branding …

By Business Record Staff | May 14, 2025

Anthologic promotes new executive vice president

Alyssa Saunders has been promoted to executive vice president of Anthologic, a marketing and technology firm, the Des Moines company announced. Saunders has served as Anthologic’s vice president of operations since July 2023. Saunders, who …

By Business Record Staff | May 8, 2025

Eide Bailly adds Roycon

Eide Bailly has added Texas-based Roycon, a Salesforce consulting firm, to the company. Eide Bailly says the addition “strengthens Eide Bailly’s technology consulting services, enhancing its ability to provide comprehensive Salesforce solutions alongside ERP, data …

By Business Record Staff | May 5, 2025

Hy-Vee releases Caitlin Clark cereal to support youth

Image courtesy of Hy-Vee.

Hy-Vee is partnering with basketball star Caitlin Clark to offer Caitlin’s Crunch Time cereal, which will benefit the Caitlin Clark Foundation. Previously, Caitlin’s Crunch Time cereal was only available in select …

By Business Record Staff | May 2, 2025

Purchase Moore Hamann Bacon receives marketing awards

The Iowa Pork Producers Association’s “Purchase Moore Hamann Bacon” initiative was recently named the grand champion of the National Agri-Marketing Association Awards. The association
judged 950 award entries in more than 60 categories. The initiative …

By Business Record Staff | Apr 16, 2025