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The American Advertising Federation (AAF) of Des Moines will host a networking event for members to interact with college students on Friday. The event will take place from 5 to 7 p.m. at Exile Brewing, …
The Mid Iowa Small Business Development Center in West Des Moines is hosting a one-hour workshop, “How to Drive Traffic to Your Website,” on Nov. 15 at 9:30 a.m. Among the topics to be presented …
President Barack Obama and his Republican challenger, Mitt Romney, have adopted an online advertising tactic referred to as brand hijacking that companies have used for years to market wares to Web users searching for information …
When Jim Rohn said, “All the information you need to succeed already exists; the problem is you haven’t exposed yourself to it,” it was one of the most challenging and eye-opening statements I had ever …
If your company is involved in social media, one of the things you worry about is whether you’re sharing in the best way. You want to maximize your company’s exposure, but choosing the best social …
The Iowa chapter of the American Marketing Association (AMA Iowa) recently received one of the national organization’s highest professional chapter excellence awards. AMA Iowa was awarded 2011-12 Chapter of the Year first runner-up for overall …
Decisions – either by you, your co-workers, your boss, your family members or your customers – drive your success, your lifestyle and your attitude.
As you’re contemplating what to do, or how to decide, there …
The fourth quarter is a very busy time for most businesses for several reasons:
• Lots of clients are spending the remainder of their budgets.
• Customers are motivated to wrap things up before year’s …
@ChrisConetzkey – Oct. 18, 9:26 a.m. via TwitterRockstars have fans. Businesses have customers. Via @mackcollier at #socialbrand12
Tweetaway: Mack Collier, a nationally known social media strategist, gave a presentation titled “Think Like a Rockstar,” …
Meredith Corp. today announced earnings per share of 55 cents in its fiscal first quarter, which ended Sept. 30., up 15 percent from 48 cents in the same period a year ago.
The company reported …
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