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Sales and Marketing

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AIGA Iowa makes Detour stop

The Iowa chapter of design association AIGA will bring its Detour event to the Flying Hippo and PUSH Branding and Design building for an evening of office Olympic-type games.

The event will be from 5:30 …

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GITOMER: Build a self-education plan

Everyone needs sales and personal development training. Even you. The challenge is how much and what kind.

With thousands of training options, it’s difficult to select the best programs.

I just got an email solicitation …

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MCLELLAN: How to be a good client

I’ve been working in advertising agencies for almost 30 years now, and I’ve had the incredible good fortune to work with some amazing clients over the years. Early in my career, before I had the …

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IEDA looking for public relations firm

The Iowa Economic Development Authority (IEDA) is looking for a public relations firm to establish and execute a marketing strategy for the agency.

The IEDA has published a request for proposals and is accepting plans …

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IABC honors Ristau at Bronze Quill

The International Association of Business Communicators presented its Best in Show award to Lori Ristau, marketing and communications manager for the Iowa Bankers Association, during its Bronze Quill Awards ceremony on Monday.

Ristau won for …

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Mobile job bank launches in Iowa

The Iowa Workforce Development has launched a mobile version of its Iowa jobs bank.

The new mobile website, made possible by a partnership with DirectEmployers Association, will allow job seekers to to search jobs in …

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AMA announces new board

The Iowa Chapter of the American Marketing Association (AMA) has announced its new board for the next year.

AMA retained 14 members and added eight new members to the board. Kelly Moore has taken the …

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GITOMER: Get a championship mentality

The Miami Heat recently won the National Basketball Association title, and LeBron James, aka “King James,” won the most valuable player award.

He completed a nine-year mission.

A reporter asked him what his first thoughts …

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MCLELLAN: Is creativity bad for marketing?

As a writer, just typing that question hurts a little. Advertising and marketing people pride themselves on their creativity. After all, it’s one of the lures of the profession for most of us.

But does …

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When worlds collide

Let’s face it – your employees have lives of their own.

Rewind to 15 years ago, before the age of heavy Internet use and the advent of social media. Those pictures of your employee’s late-night …

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