AABP EP Awards 728x90

Sales and Marketing

14125

A Closer Look: Louie Laurent

Louie Laurent knew in college that he wanted to start an advertising agency. He got his chance 25 years ago when he started Zimmerman, Laurent & Richardson Inc. (now known as ZLR Ignition) along with …

14130

GITOMER: New channels, opportunities

In case you haven’t noticed, the book publishing industry is about half of what it used to be. There is now a mad scramble by publishers to discover what tomorrow will look like.

With the …

14131

MCLELLAN: The eye of the beholder

I think human beings have always been driven by visuals. Long before we could communicate verbally or through the written word, we’ve used visual cues to tell a story, to convey an emotion or to …

DSC 6869

AIGA Iowa makes Detour stop

The Iowa chapter of design association AIGA will bring its Detour event to the Flying Hippo and PUSH Branding and Design building for an evening of office Olympic-type games.

The event will be from 5:30 …

14115

GITOMER: Build a self-education plan

Everyone needs sales and personal development training. Even you. The challenge is how much and what kind.

With thousands of training options, it’s difficult to select the best programs.

I just got an email solicitation …

14116

MCLELLAN: How to be a good client

I’ve been working in advertising agencies for almost 30 years now, and I’ve had the incredible good fortune to work with some amazing clients over the years. Early in my career, before I had the …

DSC 6869

IEDA looking for public relations firm

The Iowa Economic Development Authority (IEDA) is looking for a public relations firm to establish and execute a marketing strategy for the agency.

The IEDA has published a request for proposals and is accepting plans …

DSC 6869

IABC honors Ristau at Bronze Quill

The International Association of Business Communicators presented its Best in Show award to Lori Ristau, marketing and communications manager for the Iowa Bankers Association, during its Bronze Quill Awards ceremony on Monday.

Ristau won for …

DSC 6869

Mobile job bank launches in Iowa

The Iowa Workforce Development has launched a mobile version of its Iowa jobs bank.

The new mobile website, made possible by a partnership with DirectEmployers Association, will allow job seekers to to search jobs in …

DSC 6869

AMA announces new board

The Iowa Chapter of the American Marketing Association (AMA) has announced its new board for the next year.

AMA retained 14 members and added eight new members to the board. Kelly Moore has taken the …

oakridge brd 070125 300x250