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The Greater Des Moines Convention and Visitors Bureau (GDMCVB) will host a marketing and media panel discussion on June 5 from 8:30 a.m. to noon at Foxboro Conference Center, 6165 N.W. 86th St. in Johnston. …
I am sick of the argument that cold calling still has a valuable place in selling. Someone PLEASE show me the value.
Let’s look at the stats:
• 98 percent or more rejection rate.
• …
Even though nowadays it’s considered a golden oldie, email marketing is still one of the most effective and efficient ways to connect to an audience. One of the biggest benefits of this marketing tool is …
A Des Moines marketing consultancy has shortened its name to reflect its growth, according to a news release. Relationship Marketing Inc. said it is relaunching the company as RMi to reflect the firm’s growth and …
Bankers Trust Co. recently received an Iowa Bankers Association (IBA) Best of Iowa bank marketing award. The award recognized the company’s 2011 Business and Technology series, which consisted of two one-day conferences in which bank …
In today’s marketplace, prospects’ first impression of a company often comes from its website. It’s a rare purchase today that doesn’t begin with some sort of research or due diligence. And as customers (in both …
Have you noticed the shift in human focus and concentration?
In the lobby of the Public Chicago hotel, there are about 50 people sitting and milling around, engaged in some form of interaction – primarily …
The Greater Des Moines Convention and Visitors Bureau (GDMCVB) has launched its annual summer advertising campaign.
For the first time, the GDMCVB has expanded its reach to include Southern Minnesota and Northern Iowa, and had …
When I was growing up, my dad would get home from work around 6 p.m. He’d be carrying a briefcase and wearing a suit. That was work dad. Once he walked in the door, he’d …
“What I did on my summer vacation.”
Every one of you have given a speech or written a paragraph or essay about what you did on your summer vacation while you were in grade school.…
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