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If you own or run a business, I’d like to you take this little quiz:
1. Would you ignore your business phone 30 percent of the time it rings?
2. If a customer were standing …
It’s Saturday night around 6 p.m. Early dinner for Jessica, Gabrielle and me.
We’re sitting in Carrabba’s Italian Grill in Charlotte, N.C.. We’ve been customers at this location for as long as it has been …
A gong rings in the office of Freebee Cards every time a new merchant partners with the company. Founder Ken Lazzaro encourages members of the start-up company to celebrate successes.
There seems to be reason …
The Greater Des Moines Convention and Visitors Bureau (GDMCVB) will host a marketing and media panel discussion on June 5 from 8:30 a.m. to noon at Foxboro Conference Center, 6165 N.W. 86th St. in Johnston. …
I am sick of the argument that cold calling still has a valuable place in selling. Someone PLEASE show me the value.
Let’s look at the stats:
• 98 percent or more rejection rate.
• …
Even though nowadays it’s considered a golden oldie, email marketing is still one of the most effective and efficient ways to connect to an audience. One of the biggest benefits of this marketing tool is …
A Des Moines marketing consultancy has shortened its name to reflect its growth, according to a news release. Relationship Marketing Inc. said it is relaunching the company as RMi to reflect the firm’s growth and …
Bankers Trust Co. recently received an Iowa Bankers Association (IBA) Best of Iowa bank marketing award. The award recognized the company’s 2011 Business and Technology series, which consisted of two one-day conferences in which bank …
In today’s marketplace, prospects’ first impression of a company often comes from its website. It’s a rare purchase today that doesn’t begin with some sort of research or due diligence. And as customers (in both …
Have you noticed the shift in human focus and concentration?
In the lobby of the Public Chicago hotel, there are about 50 people sitting and milling around, engaged in some form of interaction – primarily …
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