J.C. Penney will bring back its catalog

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A half-decade after killing off its hefty catalog to focus on the Web, J.C. Penney Co. Inc. is bringing it back, armed with data showing that many of its online sales came from shoppers inspired by what they saw in print, MarketWatch reported. The new 120-page book will feature items from Penney’s home department and will be sent to select customers in March, the first time the struggling department store chain has sent out a catalog since 2010. Read more