Meredith to end print version of Child and cut 60 positions
Meredith Corp. announced today that it will transition Child magazine from a print to an online magazine and would eliminate about 60 positions across the company.
Child, one of five magazines the company acquired from Gruner + Jahr in July 2005, will become an online brand exclusively as part of a new parenthood portal to be launched in July. The new site will also encompass Meredith’s other parenthood brands: Parents, American Baby and Family Circle. The last print edition of Child will be the June/July issue.
Only about half of the 60 positions Meredith will cut are in its Child department, reported Advertising Age. The rest will be across the company, primarily at its New York offices. Last year, Child’s ad pages fell 15.2 percent. Its average paid and verified circulation over the last half of 2006 was down 18.5 percent from the same period in 2005, according to the Audit Bureau of Circulations, and subscriptions fell 17.9 percent.
The company did not expect these actions to have a material impact on its financial performance in fiscal 2007 or 2008.