Raygun partners with the Onion for holiday pop-up shop
Satirical newspaper the Onion will for the first time sell Onion products in brick-and-mortar stores by partnering with Raygun. The retailer, which started in downtown Des Moines, is a clothing and home goods store that prints its own text-heavy, irreverent designs aimed to entertain. “It’s great to hear people walk around the store and laugh at the product,” said Raygun owner and founder Mike Draper. Raygun and the Onion, which is based in Chicago, have made humor a defining part of their brands. These similarities made Raygun the natural choice for the Onion’s first in-person pop-up shop. “We’re excited to partner with another strong, Midwestern brand,” said Jordan LaFlure, the Onion’s managing editor. The products will be available at all of Raygun’s stores — in Des Moines, Iowa City, Cedar Rapids, Cedar Falls and its newest location in Davenport — through the holidays.