Retired Pioneer Hi-Bred International Inc. exec Owen Newlin has received the American Seed Trade Association’s first Lifetime Industry Achievement Award, which now will be named in his honor. The award “recognizes exceptional professionals whose career contributions to the seed industry span more than 50 years.” It is the association’s highest honor. Newlin, who joined Pioneer in 1955 and was known for his work to promote hybrid corn, received the award June 20 in Portland, Ore.