Smash Park launches new franchise program for national expansion

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Smash Park, a West Des Moines-based “eatertainment” venue, is launching a new program to sell franchises as part of a plan to expand nationally. The franchising entity Smash Park Franchising LLC will operate under the Smash Park Entertainment Group organization, the company announced today. The original venue opened in September 2018 in West Des Moines with a fast-casual restaurant, multiple bars and game courts including pickleball, pingpong and shuffleboard, and arcade. The franchise program will initially be offered in metropolitan areas with a population of 1 million or more. View previous coverage of “eatertainment” venue growth from the Business Record.