Small Business Trends: You say you care about work-life balance, but do you really? A new survey found that while female small-business owners claim to value work-life balance more than men, women are less likely than men to actually take steps to achieve that elusive goal. Capital One’s latest Spark Business Barometer polled small-business owners about various aspects of their businesses, including how they define business success. The most commonly cited measures of success are typical ones for a business — customer satisfaction led the pack, cited by 94 percent of entrepreneurs, followed by revenues and profits (cited by 77 and 76 percent, respectively; respondents could choose more than one answer). However, work-life balance ranked fairly high, too. Sixty-nine percent of women define success as achieving work-life balance, compared with 58 percent of men. Read more