Unlocking social media metrics
Updated 2:46 p.m.
Jay Baer, a social media strategist and founder of five companies, will share insights on how marketers can successfully quantify value and success of social media to their companies and clients. Baer, author of “The Now Revolution,” will present on March 21 at the Des Moines Central Library. The International Association of Business Communicators, National Agri-Marketing Association, American Advertising Federation of Des Moines, American Marketing Association and the Social Media Club of Des Moines are partnering to sponsor the “Unlocking the Mystery of Social Media Metrics” seminar. The professional development event, which is scheduled to take place from 11 a.m. to 1:30 p.m., costs $35. To learn more about Baer, go to www.convinceandconvert.com. More details about the event may be found by clicking here.