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Thelma’s ice cream sandwiches are now available for shipping in dry-ice-cooled packages sold through Amazon’s platform. The treats — great-grandma’s cookies on the outside, Anderson-Erickson ice cream on the inside — should soon be in …
I’m hoping that you’re finding that this series of columns focused on the channels too critical for you to ignore in 2018 has been helpful so far. This week’s channel is the redheaded stepchild of …
Marketing agency B2E Direct Marketing announced that it has changed its name to B2E Data Marketing. The new name reflects the importance of data in the evolution of marketing, B2E’s president, Keith Snow, said in a …
We’re three weeks into a series of columns that are focused on helping you plan for 2018 by identifying the channels too critical for you to ignore. This week, we’re going to investigate the value …
Host: American Association of Inside Sales Professionals About: Come to the initial AA-ISP Chapter in Des Moines meeting to be able to network and share best practices among other sales leaders. Tom Leidigh and Janet …
Stanley Consultants of Muscatine and the Stanley Foundation announced the passing of both organizations’ chair emeritus Richard H. Stanley, who died on Nov. 17 after a brief illness. He was 85, the Corridor Business Journal reported. …
West Des Moines-based ITA Group’s Communication Solutions Group was awarded 28 MarCom Awards in the 2017 competition. The MarCom Awards are an international competition that recognizes achievement in the fields of concept, writing and design of print, …
As we march toward January, I am devoting the next several columns to talking about some of the channels and marketing tactics that you need to have in your consideration set for your 2018 marketing …
Host: AMA Iowa About: Author and global storytelling coach Christoph Trappe will share how organizations can tell unique and authentic stories. When: 11:30 a.m. to 1 p.m. Where: West Des Moines – Hilton Garden Inn…
In my column last week I offered up some of the channels that I think every organization needs to consider as they build out their 2018 marketing plan based on data that suggest they’re too …
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