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A Des Moines marketing consultancy has shortened its name to reflect its growth, according to a news release. Relationship Marketing Inc. said it is relaunching the company as RMi to reflect the firm’s growth and …
Bankers Trust Co. recently received an Iowa Bankers Association (IBA) Best of Iowa bank marketing award. The award recognized the company’s 2011 Business and Technology series, which consisted of two one-day conferences in which bank …
In today’s marketplace, prospects’ first impression of a company often comes from its website. It’s a rare purchase today that doesn’t begin with some sort of research or due diligence. And as customers (in both …
Have you noticed the shift in human focus and concentration?
In the lobby of the Public Chicago hotel, there are about 50 people sitting and milling around, engaged in some form of interaction – primarily …
The Greater Des Moines Convention and Visitors Bureau (GDMCVB) has launched its annual summer advertising campaign.
For the first time, the GDMCVB has expanded its reach to include Southern Minnesota and Northern Iowa, and had …
When I was growing up, my dad would get home from work around 6 p.m. He’d be carrying a briefcase and wearing a suit. That was work dad. Once he walked in the door, he’d …
“What I did on my summer vacation.”
Every one of you have given a speech or written a paragraph or essay about what you did on your summer vacation while you were in grade school.…
Mary Stenmark, senior director of NBC News Digital Network (formerly MSNBC), will speak at the Iowa chapter of the American Marketing Association’s monthly luncheon on May 2.
Stenmark is responsible for digital cross-platform marketing and …
Five local advertisers earned district ADDY Awards through the American Advertising Federation (AAF). ITAGroup Inc. won a gold award for its President’s Club 2011 final mailing. Four agencies won silver awards: 8/7 Central Inc. for …
I overheard sales dialogue on the airplane this morning: “He (the customer) has never responded to one of my emails, and never calls me back. The ONLY time he calls me is when he needs …
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