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Sales and Marketing

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It’s a deal


Kate Altmaier liked the idea of Groupon when a friend recommended it to her.

She was far from the only person to like the idea, and the company she works for, Webspec Design LLC, is …

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Consumer confidence rebounds for first time in five weeks

Consumer confidence rose for the first time in five weeks as Americans said their finances were in better shape, Bloomberg reported.

The Bloomberg Consumer Comfort Index improved to minus 46.9 in the period ended March …

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Spirits bill could generate revenue

Gov. Terry Branstad signed House File 617 into law yesterday. The measure allows gas stations and convenience stores to sell spirits without previous restrictions such as a separate room and cash register.

License fees will …

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Index: Consumer confidence at three-year low

Consumer confidence in the United States fell to a three-year low, Bloomberg reported.

The Conference Board’s confidence index fell to 63.4, from a revised 72 reading in February. The index averaged 98 during the expansion …

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IPads, videos, loans …


I get a ton of e-mails asking me to solve sales dilemmas. Here are a few that may relate to your job, your life and, most important, your sales thought process right now:

I just …

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It’s time to stop taking your employees for granted


Employers have been in the driver’s seat for the past several years as the recession made jobs scarce and workers afraid. It has been tough on the organizations as well. No one wants to freeze …

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Consumer confidence continues to fall

Consumer confidence in the United States last week fell to its lowest level since August, Bloomberg reports.

The Bloomberg Consumer Comfort Index dropped to minus 48.9 in the period that ended March 20 from minus …

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Discount stores are attractive to investors

Discount and dollar stores have seen a flurry of deal activity in recent months, which should make them a hot commodity, Reuters reported.

Retailers that sell low-priced and close-out goods have little chance of running …

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Nike shares tumble after talk of price hike

Shares of Nike Inc. took a tumble today after the company said during a conference call last night that it will raise its prices, CNNMoney.com reported. Shares were down to $77.13, a sharp decline from …

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Start a conversation


Most people, when faced with a blank screen on their computer and a deadline for a new marketing piece looming, get a little uptight. It’s intimidating to try to capture everything you want a prospect …