AABP EP Awards 728x90

Sales and Marketing

12824

What are you asking?


Tonight is the last night of “Larry King Live.” I don’t watch a lot of television, but I’m compelled to see what his last night will look like. He has interviewed thousands of people, every …

12825

Marketing by iPad


I suspect that many of you received iPads as holiday gifts last month. Now you’re trying to justify to family and friends exactly why you need this absolutely awesome toy.

Here’s the good news: You …

DSC 6869

Exhibit explores China’s young consumers

What began as summer research into Chinese life and culture is now a new exhibit opening Jan. 18 in the Collier Heritage Room of Drake University Cowles Library. The exhibit, titled “Young Adult Identity and …

12808

Dive into social media


Every time I’m in front of an audience, I ask two questions:

1. How many of you have some social media involvement? (Almost everyone’s hand goes up.)

2. How many of you wish you were …

12809

In 2011, be resolute


I’m not a big fan of New Year’s resolutions. The truth is, they come pre-loaded with the idea that we’re not really all that serious about them and no doubt will abandon them by February …

DSC 6869

Marketing, social media meetup planned Jan. 13

Members of the Iowa chapter of the American Marketing Association and the Social Media Club of Des Moines plan to meet at Mickey’s Irish Pub in Clive on Jan. 13 from 5:30 to 9 p.m.. …

12793

What worked in 2010?


As a pilot might say to air traffic control, “We’re about ready to request clearance for pushback.”

2010 is pretty much gone. I’m hoping we can hang on to it for just a few more …

12795

Inspiration from Rohn


I just completed my intense Las Vegas Boot Camp weekend at the fabulous Green Valley Ranch Resort & Spa. Everyone left enriched and inspired (me included).

I invited some of the best presenters in the …

DSC 6869

Consumer spending could prompt more mergers

U.S. consumers put the brakes on dealmaking in 2010, but may be the accelerator in 2011, according to Bloomberg.

Mergers and acquisitions topped $2 trillion this year, which was the first increase in three years …

DSC 6869

Travel marketing firm must change practices

Ambassadors Group Inc., the marketing company for People to People International, has agreed to change the marketing of travel programs in Iowa in compliance with the Iowa Consumer Fraud Act, Attorney General Tom Miller announced …