AABP EP Awards 728x90

Sales and Marketing

26981

McLellan: Waking from the deep sleep

I always think of the first couple weeks of January as the slow climb out of the holiday hibernation we’ve all been in for the past month. It seems that by the time December days …

26983

Gitomer: Skip resolutions for outcomes

Whatever your age, you’ve made resolutions, you’ve made goals, and you often fell short of them.

Drop resolutions; they’re always painful. Drop goals; they’re often unmet.

Refer to whatever it is that you want as …

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Boeyink named partner at LS2 Group

Jeff Boeyink has been promoted to partner at LS2, the Des Moines-based marketing and government affairs company he joined in 2013 as a senior vice president after serving as Gov. Terry Branstad’s chief of staff.…
26964

McLellan: Empower employees to help

Saying you “do customer service” or that your clients are your biggest priority is one thing.  Walking it out is often a very different beast, and for some companies, the actual experience rarely stands up …

26968

Gitomer: Use those lessons and stories

It’s likely you will be with family over the holidays. 

Most people (not you of course) add to their waistline during these times. I’m going to share a few strategies that will fatten your wallet. …

26970

16 Industry Trends for 2016

I’m a bit of a futurist. I’ve always enjoyed thinking and debating with friends and colleagues about what the future will hold.

Seeing trends before they become fully adopted and understood is a key to …

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Nationwide ‘keeping tabs’ on Peyton Manning allegations

Nationwide Mutual Insurance Co. says it’s keeping tabs on allegations that Denver Broncos quarterback and Nationwide company spokesman Peyton Manning used performance-enhancing drugs banned by the National Football League, the Columbus Business Journal reported. According to an …

26950

McLellan: Have you dreamed big?

In last week’s column, we walked through the first half of creating your plan for 2016: looking back at what worked and what didn’t work for 2015. Reviewing our accomplishments and where we stumbled matters.…

26952

Gitomer: Why goals go unmet

My mother never went to Europe.

She talked about it, dreamed about it — even opened a travel agency at age 55. Never got there. She died 15 years later, never achieving the goal. Oh, …

26932

McLellan: Looking back at 2015

2015 is one for the history books at this point. The next two weeks will be a blur of last-minute sales, many of your employees taking extra time off to burn through their vacation time …